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Different Types of Custom Fields in zkipster Audience

Learn the specifications of each type of custom field available in Audience

Casey Lin avatar
Written by Casey Lin
Updated yesterday

Custom fields in zkipster Audience allow users to store and manage additional contact information beyond the standard contact fields. These fields provide greater flexibility in organizing and segmenting contacts, enabling event planners to tailor individual records to their specific needs.

All Audience's tier levels enable users to create up to 100 custom fields - this article explains the different custom fields available in Audience and their specifications.

Different Custom Field Formats in Audience

Audience Software Screenshot

From the 'Custom Field' page, accessible via the left hand side menu, users can create and manage their custom fields. The best custom field format will depend on the type of data you need to input.

For example, if you want to add a contact's website to their profile in Audience, you might want to use the URL custom field format instead of the 'Text' format, as URL custom field turns into a clickable hyperlink.

Please refer to the table below for the specifications of each custom field format:

Custom Text Box Field

zkipster Audience software screenshot

Allows data to be stored in text format without the option to indent (unable to start a new line).

Maximum of 250 characters supported.

Custom Text Area Field

zkipster Audience software screenshot

Allows data be stored in text format with the option to indent and start a new line.

Maximum of 5048 characters supported.

Custom Number Field

zkipster Audience software screenshot

Allows information in a numerical value to be stored. It also supports decimal points.

Custom Single Choice Field (No Colour Selected)

zkipster Audience software screenshot

Allows for multiple options to be included, but only one option can be selected and associated with a contact.

Custom Single Choice Field (With Colour Selected)

zkipster Audience software screenshot

Allows for multiple options, but only one can be selected and associated with a contact.

Users can associate a colour with each option to further categorize contacts.

Custom Multiple Choice Field

zkipster Audience software screenshot

Allows for multiple options to be included on the same field and users can select multiple options to be associated with the same contact.

Custom Date Field

zkipster Audience software screenshot

Allows a specific date to be stored. When using this format, a calendar pops up for users to select the date.

When importing data to this field via spreadsheet import, the accepted formating is ISO 8601 Format:
yyyy-mm-dd;
OR account settings defined format: US MM/dd/yyyy OR EU dd.MM.yyyy

Custom URL Field

zkipster Audience software screenshot

Allows for a clickable URL to be stored with the option to open the link in a new tab.

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