Analyze Email and Form Performance Efficiently
Once your zkipster invitation has been sent, you will be able to see and trace all of the delivery and RSVP statistics via the email and form reporting pages.
Watch our tutorial video for a quick overview:
How to get to the Invitation Reporting Pages
From the Invitations Overview page, simply click into your sent invitation. This will take you straight to the Reporting screen. You can alternatively hover over the 'Reports' icon for a quick snippet of email and form statistics:
Email Reporting
The email reporting page will you show your delivery and bounce statistics for the invitation email you have sent:
To quickly explain this breakdown in a bit more detail:
Delivered means the email has been successfully delivered to the recipient's email server. Note that this does not mean that the recipient necessarily got the email, it just means that the server accepted the email.
Opened are emails that have been successfully delivered to the recipient’s mailbox and have been displayed to the end user at least once. Opens are dependent on ‘read receipt’ permissions. If this is not permitted, you will not see this status as ‘Opened’.
Clicked means the guest clicked in any link contained in the email
Soft bounces will not need any immediate action. The email simply could not be delivered at first attempt and will be retried again. It will either become ‘Delivered’ or a ‘Hard bounce’.
Hard bounces need action taken. A triangle icon will pop up next to the Hard Bounce status to indicate either a code or a message as to why the email could not be delivered. Filter by your bounced emails, and hover over the warning triangle to see the reason behind each bounce. This article will go over all the reasons a bounce can happen and also what actions to take.
It is very easy to update any missing or bounced emails for guests by clicking on their specific entry. This will open up their guest profile where the email can be updated. Click on 'Save' or simply click Enter to save your changes and be brought right back to the Email Reporting page. This article has more details on updating and resending emails from this section as well.
You can also export this report information (Latest Activity, First Name, Last Name, Email, Status, Reason) as an excel or CSV file by selecting either all or only specific guests and clicking ‘Export’ on the Action drop down:
With the new CC function, zkipster will display an email delivery report for both main guest and the secondary email if the 'Include CC delivery in reporting' is enabled. Otherwise, it will only display the report for the main guest.
Please note: The CC reporting is not applicable for confirmation or decline emails. In addition, when selecting ‘Resend’ in the action drop-down menu, it will send to primary and secondary emails.
Form Reporting
Your form reporting page of Confirms and Declines is also available to you - once you are on the email reporting page, switch the toggle at the top right from ‘Email’ reporting to ‘Form’ reporting:
The visual form report will display all of the Confirmed and Declined submissions for this specific form. You can use the filter drop down to filter by RSVP status, and the search bar to search for a specific guest.
Via the listed columns, you will be able to see the names of the guests that have already RSVPed via the form, the date and time of their latest RSVP activity, their associated email address, who submitted their response (in case you are working with zkipster's Guest Relationships feature), their current RSVP status and whether an auto confirmation (or auto decline) email has gone out to them:
You can export your form report just like you are able to do with your email report.
Resending Auto Confirmation/ Decline Email
In Addition, you can also resend your Confirmation and Decline emails from this page:
From here you can resend the Confirmation email or Decline Email to all or group of guests. zkipster will send the most updated version of your Confirmation email or Decline email. You also have the option to edit the email before resending it by clicking the 'Confirmation Email' or 'Decline Email' located at the bottom part of the screen.
Find out more on the articles here on how to edit or set up the Confirmation email or Decline email.
The overall RVSP status overview for all guest lists can additionally be found in the Guest Lists view when you click back into your Guests tab on the left hand side of the browser:
RSVP Reporting on the Account Level
You can also pull an Invitation Email and Form report for all or only a specific number of selected events on your account. Find out how to do this in this article here.